Our Team

Phil Alison has been involved in the horticultural sector as a grower, product innovator as well as holding senior governance positions including chairman of New Zealand Apples & Pears for 8 years. Phil is an innovator and pioneer, who looks at things unconventionally and with a purpose to disrupt sectors and markets. He took a miniature apple and created a world-wide sensation with the Rockit apple. He created a brand, innovative packaging and took on the FMCG market with Rockit, positioning it against conventional snack foods as a healthy alternative. Phil has taken the same approach with cherries. He has developed a unique brand and positioning - the World's Finest Cherries and he has developed a product that is marketed direct to the consumer. Phil is always thinking outside of the square and it's always a matter of 'watch this space' with a focus on add value, research and development and extending the core product into a suite of additional consumer products.

Phil was also responsible for the creation of a variety breeding strategy and an associated commercial operation including Chairperson responsibilities.

Mark Carrington is highly respected within the primary sector. Mark is General Manager of Cherri Global and is responsible for the day to day management and operations of Cherri Global. He has extensive experience in general management and operations management of Horticultural and Apicultural companies as well as a strong logistics background. Roles have included ENZA International and Manuka Health NZ Ltd where he led its beekeeping unit to develop teams in 3 regional locations throughout New Zealand, 400% increase in Hive numbers through 2016/17, implementation of a $4 million capital programme and more than $50 million in honey procurement.